Grew Market Share Via An MVP For Aftermarket Automotive Ancillary Products

Success Stories

Grew Market Share Via An MVP For Aftermarket Automotive Ancillary Products
Customer: Leading UK-based provider of aftermarket automotive ancillary products

Scope: Sasken worked with UK’s leading provider of aftermarket automotive ancillary products to develop a Smart Tyre Inflator solution that consisted of the inflator device using Bluetooth connectivity, data via OBD-II dongle, AWS IoT cloud using a mobile app to interact with the user.

Solution:
Prediction of usage at subscriber level is done with the following attributes:

  • One-time authentication of user on mobile app
  • Set recommended tyre pressure on the mobile app
  • View air pressure of tyre in real-time
  • Display trend of tyre air pressure variation based on user selection timeline
  • Display month-on month trend of air pressure lost
  • Inflation and deflation alert the user on mobile screen
  • Roadside assistance via phone call when the tyre is deflated
  • BT Android application development
  • UX design and visual development of mobile app screens
  • Native mobile app development for Android
  • Server side development of components for data ingestion and processing
  • Development and demo infrastructure set-up on AWS environments

Impact:

  • Helped increase product adoption, increase customer experiences and market share
  • Delivered an MVP to the client that helps grow customer digital transformations

Reduced Go-To-Market Time for Global Leader in IoT Solutions

Customer:Global leader in RFID products and IoT solutions